Blog

In this blog post we cover what is a target market, why you need one, and how to define it.    What is a target Market? Your target market answers the question "Who is my customer?". If you asked yourself that question and came up with the answer "everyone" or...

While stock photography is great, often the difference between a mediocre website and one that looks absolutely stunning is using high-quality, on-brand, professional photography unique to your business. Hiring a good photographer can be a considerable expense and one...

Setting the Stage Let's set the stage. It's March, 2020 and the world is gripped by the COVID-19 pandemic. Just about everything is shut down, most of the world has self-quarantined for the foreseeable future, people are hoarding toilet paper and other necessities and...

Why Page Speed Matters We are an impatient species. This is evident in just about everything we do-- we're accustomed to having things shortly after we decide we want them. We have information and socialization at our finger-tips, products are a quick two-day trip via...

Having a good lead magnet should be one of the biggest strategies in your lead generation growth plan, and in our humble opinion, every single business needs at least one. If you're not sure what a lead magnet is, we're willing to bet you have interacted with one, and...

Fact: Every business has a sales funnel.  As a business owner, the more aware of it you are, the better your results will be.    So, what is a sales funnel? Basically, it's the overall path that a customer would follow from the point where they are learning of...

On average, the average person sees over 5,000 ads per day. Assuming you sleep 8 hours, that's an advertisement for every 11.52 seconds we have our eyes open, on the conservative end. So, if you're someone considering entering the advertisement space, how do you cut...

Stock photography is a fantastic tool to use that helps produce high-quality content for everything from social media, branding, and more. It's always best to use unique photos, but let's be honest, that just isn't always an option! Stock photography can range in...

One of the biggest questions we get regarding social media is "how do I know what to post!?" It can be tough to schedule a week's worth of posts, let alone an entire month's worth-- but we've made things easier. Introducing our 28-day content calendar! Education--...